Slack + HubSpot Integration
Slack and HubSpot are both used by product teams — integrating them removes duplicated status updates and keeps work visible across both tools. Slack lists it as a native integration, so setup takes minutes rather than Zapier workarounds.
Integration Status
Native integration available
Slack lists HubSpot as a supported integration. Set it up via Slack's integrations settings — no third-party automation platform required.
What teams use this integration for
Sync status automatically
When work progresses in Slack, reflect that change in HubSpot automatically — reducing manual status updates and keeping stakeholders informed without extra effort.
Centralise team notifications
Route Slack activity — new comments, assignments, and status changes — into HubSpot so your team stays informed in the tool they already have open.
Automate weekly reporting
Pull Slack velocity, completed tasks, and blockers into HubSpot for weekly team reviews, sprint retrospectives, or stakeholder updates.
Connect planning to delivery
Link Slack roadmap items to work tracked in HubSpot, giving stakeholders visibility from strategy to shipped — without switching between tools.
How to set it up
- Open Slack's workspace settings and navigate to the Integrations or Apps section — Slack lists 20+ native integrations.
- Search for HubSpot and click Connect or Install. You may need workspace owner or admin permissions in Slack — check your role under Settings → Members.
- Authorise your HubSpot account when prompted. Use the account that owns the resources you want to sync (not a personal account).
- Configure the integration: choose which Slack projects or spaces sync with which HubSpot resources, and select which events trigger notifications or updates.
- Test with a real item — create a task in Slack and verify it appears or triggers correctly in HubSpot before enabling for your full team.