Migrating from Slack to FullStory
The main reason teams move from Slack to FullStory is session replay and user behavior analysis. FullStory's approach — best-in-class autocapture technology — captures every click, scroll, and interaction without manual event tagging, enabling retroactive analysis on historical data — suits startup and scaleup teams that have outgrown Slack's model. Here's how to migrate without losing historical context.
At a Glance
- De facto standard for workplace communication — most PMs will use Slack daily, and it appears constantly in job descriptions
- 2,600+ app integrations make it the central nervous system of the product team's tool stack, pulling notifications from Jira, GitHub, Figma, and more into one place
- Channels, threads, and Slack Connect enable structured communication across teams, departments, and even external partners/vendors
- Best-in-class autocapture technology — captures every click, scroll, and interaction without manual event tagging, enabling retroactive analysis on historical data
- Frustration signals (rage clicks, dead clicks, error clicks) surface UX problems automatically, saving PMs hours of manual session review
- Powerful search and segmentation — find specific user sessions by any combination of events, user properties, or frustration signals in seconds
You gain with FullStory
- +custom fields
You leave behind
- −mobile app
Migration Steps
Audit and export your current workspace
Before touching FullStory, document what lives in Slack: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any workflow automations that your team relies on daily.
Set up your FullStory workspace
Create your FullStory workspace and replicate your project structure using tasks and projects. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.
Map your workflow equivalents
Find the closest FullStory equivalent for each Slack feature your team relies on. projects and tasks in Slack maps to tasks and projects in FullStory. FullStory supports custom fields — recreate your Slack field schema here first. Prioritise the critical path: task creation, status tracking, and assignment.
Import your data
FullStory supports CSV import for tasks and projects and has 20+ native integrations. After importing, rebuild your key automations — FullStory's automation engine can replicate most rules you had in Slack. Start with your most active project rather than importing everything at once.
Onboard your team
Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.
Run Slack in parallel for two weeks
Keep Slack read-only while your team works primarily in FullStory. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Slack, archive the workspace and make FullStory the official home.
Ready to switch?
Read the full FullStory review for pricing, integrations, and team fit details.