ToolStack
Migration Guide

Migrating from Confluence to FullStory

Confluence supports 3,000+ integrations — 2,930 more than FullStory. If integration breadth is a factor in your switch from Confluence to FullStory, this guide covers how to reconnect your stack after migrating.

At a Glance

Confluence
4.1/5 · 3,600 G2 reviews
  • Deep native integration with Jira makes it the de facto documentation tool for teams already using Atlassian — Jira issues embed seamlessly in pages
  • Extensive template library with 100+ templates for PRDs, meeting notes, retrospectives, decision logs, and more — accelerates team onboarding
  • Real-time collaborative editing with inline comments, @mentions, and page watching enables asynchronous team communication at scale
FullStory
4.5/5 · 900 G2 reviews
  • Best-in-class autocapture technology — captures every click, scroll, and interaction without manual event tagging, enabling retroactive analysis on historical data
  • Frustration signals (rage clicks, dead clicks, error clicks) surface UX problems automatically, saving PMs hours of manual session review
  • Powerful search and segmentation — find specific user sessions by any combination of events, user properties, or frustration signals in seconds
Full side-by-side comparison: Confluence vs FullStory

You gain with FullStory

  • +custom fields

You leave behind

  • mobile app

Migration Steps

1

Audit and export your current workspace

Before touching FullStory, document what lives in Confluence: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any workflow automations that your team relies on daily.

2

Set up your FullStory workspace

Create your FullStory workspace and replicate your project structure using tasks and projects. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.

3

Map your workflow equivalents

Find the closest FullStory equivalent for each Confluence feature your team relies on. projects and tasks in Confluence maps to tasks and projects in FullStory. FullStory supports custom fields — recreate your Confluence field schema here first. Prioritise the critical path: task creation, status tracking, and assignment.

4

Import your data

FullStory supports CSV import for tasks and projects and has 20+ native integrations. After importing, rebuild your key automations — FullStory's automation engine can replicate most rules you had in Confluence. Start with your most active project rather than importing everything at once.

5

Onboard your team

Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.

6

Run Confluence in parallel for two weeks

Keep Confluence read-only while your team works primarily in FullStory. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Confluence, archive the workspace and make FullStory the official home.

Ready to switch?

Read the full FullStory review for pricing, integrations, and team fit details.

Read FullStory Review →Compare Confluence vs FullStory