Migrating from Amplitude to Asana
Amplitude scores 4.5/5 on G2 — 0.1 points ahead of Asana (4.4/5). If you're making the switch, here's how to migrate your team from Amplitude to Asana step by step.
At a Glance
- Best-in-class behavioral analytics with powerful event segmentation, funnel analysis, and retention charts that go far deeper than Google Analytics
- Generous free Starter plan with up to 50,000 MTUs — enough for many early-stage startups to use without paying
- AI-powered natural language querying (Ask Amplitude) enables non-technical PMs and stakeholders to get insights without writing queries
- Exceptionally intuitive and visually clean interface — one of the lowest onboarding friction tools for non-technical teams
- Multiple project views (list, board, timeline, calendar, Gantt) included from lower tiers, giving teams flexibility without add-ons
- Goals feature provides native OKR tracking with clear alignment from company objectives down to individual tasks
You gain with Asana
- +roadmapping
- +sprint planning
- +backlog management
- +Kanban boards
Migration Steps
Audit and export your current workspace
Before touching Asana, document what lives in Amplitude: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any custom fields and workflow automations that your team relies on daily.
Set up your Asana workspace
Create your Asana workspace and replicate your project structure using tasks and sections. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.
Map your workflow equivalents
Find the closest Asana equivalent for each Amplitude feature your team relies on. projects and tasks in Amplitude maps to tasks and sections in Asana. Asana supports custom fields — recreate your Amplitude field schema here first. Gantt-style timeline views are available if your team used them in Amplitude. Prioritise the critical path: task creation, status tracking, and assignment.
Import your data
Asana supports CSV import for tasks and projects and has 20+ native integrations. After importing, rebuild your key automations — Asana's automation engine can replicate most rules you had in Amplitude. Start with your most active project rather than importing everything at once.
Onboard your team
Run a 30-minute walkthrough covering the daily workflow: how to create tasks and sections, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the sprint ceremony workflow.
Run Amplitude in parallel for two weeks
Keep Amplitude read-only while your team works primarily in Asana. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Amplitude, archive the workspace and make Asana the official home.
Ready to switch?
Read the full Asana review for pricing, integrations, and team fit details.