ToolStack

Smartsheet vs Hotjar

Side-by-side comparison · Updated 2026-03-30

Our VerdictSmartsheet wins overall

On G2 data, Smartsheet comes out ahead (4.4 vs Hotjar's 4.3). But Hotjar wins on price — so read the breakdown before deciding.

Choose Smartsheet if…

Choose Smartsheet if your team focuses on project tracking and resource management and fits a scaleup, enterprise profile. Starting at $9/user/mo/user/mo with a free tier. Spreadsheet-familiar interface makes adoption easy for teams transitioning from Excel — minimal training needed for basic use

Choose Hotjar if…

Choose Hotjar if your team focuses on heatmap analysis and session replay and fits a startup, scaleup profile. Free tier available. Extremely fast setup — just add a single JavaScript snippet and start collecting heatmaps and recordings within minutes

Smartsheet
by Smartsheet
4.4
out of 5 · 21k+ G2 reviews
Visit Smartsheet
Hotjar
by Contentsquare
4.3
out of 5 · 1k+ G2 reviews
Visit Hotjar

Feature Comparison

FeatureSmartsheetHotjar
Category
work_management
behavior_analytics
G2 Score
4.4 / 5.0Better
4.3 / 5.0
G2 Reviews
21000
1300
Free Tier
Starting Price
$9/user/mo
Mobile App
AI Features
API Access
SSO / SAML
SOC 2
Learning Curve
moderate
easy
Platforms
web, mac, windows, ios, android
web

Pros & Cons

Smartsheet

Pros
Spreadsheet-familiar interface makes adoption easy for teams transitioning from Excel — minimal training needed for basic use
Extremely powerful Gantt chart and dependency tracking capabilities, ideal for traditional project management and waterfall methodologies
Robust automation engine with conditional logic, approval workflows, and automated notifications that scale across the organization
Strong portfolio-level dashboards and reporting allow PMOs to aggregate data across dozens or hundreds of projects
Cons
Not designed for agile/Scrum teams — lacks native sprint planning, backlog management, and velocity tracking
Pricing can escalate quickly at scale since every collaborator who edits needs a licensed seat
Sheet-based architecture creates data silos — cross-sheet references and formulas become complex and brittle at scale

Hotjar

Pros
Extremely fast setup — just add a single JavaScript snippet and start collecting heatmaps and recordings within minutes
Intuitive, beginner-friendly interface that non-technical PMs, designers, and marketers can use without training
Combines qualitative (recordings, surveys, feedback) and quantitative (heatmaps, funnels) insights in one platform
Generous free tier provides unlimited heatmaps and 35 daily sessions, enough for early-stage products and MVPs
Cons
Session-based pricing can become expensive quickly for high-traffic sites — costs scale with pageviews, not team size
Limited advanced product analytics compared to dedicated tools like Amplitude or Mixpanel — no cohort analysis, retention curves, or event-level funnels natively
No native mobile app analytics — only tracks web and mobile web, not native iOS/Android applications

Frequently Asked Questions

It depends on your needs. Smartsheet scores 4.4/5 on G2, while Hotjar scores 4.3/5. Smartsheet is better for project_tracking and resource_management, while Hotjar excels at heatmap_analysis and session_replay.
Smartsheet starts at $9/user/mo per user/month with a free tier. Hotjar starts at N/A per user/month with a free tier.
Smartsheet supports 150 integrations, while Hotjar supports 120.
Data verified 2026-03-30. Some links may be affiliate links — see disclosure.