Migrating from Amplitude to Wrike
Wrike supports 400+ integrations — 250 more than Amplitude. If integration breadth is a factor in your switch from Amplitude to Wrike, this guide covers how to reconnect your stack after migrating.
At a Glance
- Best-in-class behavioral analytics with powerful event segmentation, funnel analysis, and retention charts that go far deeper than Google Analytics
- Generous free Starter plan with up to 50,000 MTUs — enough for many early-stage startups to use without paying
- AI-powered natural language querying (Ask Amplitude) enables non-technical PMs and stakeholders to get insights without writing queries
- Extremely versatile work management platform — supports Gantt, Kanban, table, calendar, and workload views in a single workspace
- Powerful resource management and workload balancing with real-time capacity insights (Business plan and above)
- Built-in proofing and approval workflows for creative assets — images, videos, PDFs — making it ideal for marketing and creative teams
You gain with Wrike
- +Kanban boards
- +Gantt charts
- +time tracking
- +mobile app
Migration Steps
Audit and export your current workspace
Before touching Wrike, document what lives in Amplitude: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any custom fields and workflow automations that your team relies on daily.
Set up your Wrike workspace
Create your Wrike workspace and replicate your project structure using tasks and projects. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.
Map your workflow equivalents
Find the closest Wrike equivalent for each Amplitude feature your team relies on. projects and tasks in Amplitude maps to tasks and projects in Wrike. Wrike supports custom fields — recreate your Amplitude field schema here first. Gantt-style timeline views are available if your team used them in Amplitude. Prioritise the critical path: task creation, status tracking, and assignment.
Import your data
Wrike supports CSV import for tasks and projects and has 20+ native integrations. After importing, rebuild your key automations — Wrike's automation engine can replicate most rules you had in Amplitude. Start with your most active project rather than importing everything at once.
Onboard your team
Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.
Run Amplitude in parallel for two weeks
Keep Amplitude read-only while your team works primarily in Wrike. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Amplitude, archive the workspace and make Wrike the official home.
Ready to switch?
Read the full Wrike review for pricing, integrations, and team fit details.