ToolStack
Migration Guide

Migrating from Wrike to Productboard

Productboard scores 4.3/5 on G2 — 0.1 points ahead of Wrike (4.2/5). If you're making the switch, here's how to migrate your team from Wrike to Productboard step by step.

At a Glance

Wrike
4.2/5 · 4,500 G2 reviews
  • Extremely versatile work management platform — supports Gantt, Kanban, table, calendar, and workload views in a single workspace
  • Powerful resource management and workload balancing with real-time capacity insights (Business plan and above)
  • Built-in proofing and approval workflows for creative assets — images, videos, PDFs — making it ideal for marketing and creative teams
Productboard
4.3/5 · 250 G2 reviews
  • Best-in-class customer feedback aggregation — centralizes insights from Intercom, Zendesk, Slack, Salesforce, and email into a single repository linked to features
  • Powerful prioritization frameworks including weighted scoring, RICE, and custom formulas that tie features directly to objectives and user evidence
  • Beautiful, shareable roadmaps with multiple views (timeline, column, release) designed for stakeholder communication without exposing internal backlog complexity
Full side-by-side comparison: Wrike vs Productboard

You gain with Productboard

  • +roadmapping
  • +backlog management

You leave behind

  • Gantt charts
  • time tracking
  • mobile app

Migration Steps

1

Audit and export your current workspace

Before touching Productboard, document what lives in Wrike: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any custom fields and workflow automations that your team relies on daily.

2

Set up your Productboard workspace

Create your Productboard workspace and replicate your project structure using tasks and projects. Run with a single pilot team before migrating everyone.

3

Map your workflow equivalents

Find the closest Productboard equivalent for each Wrike feature your team relies on. projects and tasks in Wrike maps to tasks and projects in Productboard. Productboard supports custom fields — recreate your Wrike field schema here first. Prioritise the critical path: task creation, status tracking, and assignment.

4

Import your data

Productboard supports CSV import for tasks and projects and has 20+ native integrations. After importing, rebuild your key automations — Productboard's automation engine can replicate most rules you had in Wrike. Start with your most active project rather than importing everything at once.

5

Onboard your team

Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.

6

Run Wrike in parallel for two weeks

Keep Wrike read-only while your team works primarily in Productboard. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Wrike, archive the workspace and make Productboard the official home.

Ready to switch?

Read the full Productboard review for pricing, integrations, and team fit details.

Read Productboard Review →Compare Wrike vs Productboard