customer_experienceStrategy & Discovery
Medallia Review
by Medallia · San Francisco, California, USA · Founded 2001
G2 Score
4.5
Reviews
900
Starting Price
N/A
Free Tier
No
Learning Curve
Steep
Quick Answer
Medallia is a customer_experience tool rated 4.5/5 on G2 from 900 reviews. It's best for customer_experience and product teams using voice_of_customer or nps. Pricing starts at N/A.
Pros & Cons
Pros
Industry-leading enterprise CX platform trusted by Fortune 500 companies — captures signals from web, app, social, contact center, IoT, and more in a single platform
Medallia Athena AI engine provides powerful text and speech analytics with real-time sentiment analysis and predictive scoring at massive scale
True omnichannel feedback collection across every touchpoint — surveys, digital behavior, social media, video, and contact center transcripts
Real-time alerting and closed-loop action management lets frontline teams respond to detractors within minutes of feedback submission
Role-based dashboards surface the right insights to the right stakeholders — from frontline managers to C-suite executives
Extremely robust security and compliance posture (SOC 2, GDPR, HIPAA, FedRAMP) making it suitable for heavily regulated industries
Cons
No public pricing — enterprise-only sales model with contracts typically starting at six figures, putting it out of reach for startups and SMBs
Steep learning curve and long implementation timelines — full deployments can take 3-6 months with significant professional services investment
Platform complexity requires dedicated CX operations staff or Medallia-certified administrators to manage surveys, workflows, and reporting
Reporting and dashboard customization, while powerful, can feel rigid compared to modern BI tools — advanced queries often require support tickets
User interface can feel dated in certain modules compared to newer CX competitors like Qualtrics XM or SurveyMonkey
Integration ecosystem is narrower than competitors — limited out-of-the-box connectors for product management and developer tools
Pricing
Standard
$
per user / month
Premium
$
per user / month
Enterprise
Custom
* Medallia does not publish pricing publicly. All plans are custom-quoted based on volume of feedback signals, number of users, and modules selected. Enterprise contracts typically start at six figures annually. Contact sales for a quote.
View current pricing on Medallia Last verified: 2026-03-30
Key Features
Roadmapping
Sprint Planning
Backlog Management
Kanban Boards
Gantt Charts
Okr Tracking
User Feedback Management
Customer Portal
Idea Management
Analytics Dashboard
Custom Workflows
Custom Fields
Automations
Time Tracking
Resource Management
Portfolio Management
Api Access
Webhooks
Mobile App
Offline Mode
Ai Features
Templates Library
Guest Access
Sso Saml
Soc2 Compliant
Gdpr Compliant
Hipaa Compliant
On Premise Option
Survey Builder
Omnichannel Feedback
Text Analytics
Speech Analytics
Video Analytics
Journey Analytics
Role Based Reporting
Real Time Alerts
Closed Loop Action Management
Employee Experience
Integrations
Medallia supports 100+ integrations. View marketplace ↗
slackteamssalesforcezendeskzapierhubspot
Who Is Medallia Best For?
Team sizes
scaleupenterprise
Roles
customer experienceproductmarketingoperationsexecutive leadershipcx analyst
Methodologies
voice of customernpscsatcesdesign thinkingjobs to be done
Industries
financial serviceshealthcarehospitalityretailtelecommunicationsautomotivegovernmentinsurance
Frequently Asked Questions
Disclaimer: This review is based on publicly available data from G2, official documentation, and third-party sources. Pricing verified on 2026-03-30. Some links may be affiliate links — see our disclosure. Last updated: 2026-03-30.