ToolStack
Migration Guide

Migrating from Wrike to Amplitude

Wrike supports 400+ integrations — 250 more than Amplitude. If integration breadth is a factor in your switch from Wrike to Amplitude, this guide covers how to reconnect your stack after migrating.

At a Glance

Wrike
4.2/5 · 4,500 G2 reviews
  • Extremely versatile work management platform — supports Gantt, Kanban, table, calendar, and workload views in a single workspace
  • Powerful resource management and workload balancing with real-time capacity insights (Business plan and above)
  • Built-in proofing and approval workflows for creative assets — images, videos, PDFs — making it ideal for marketing and creative teams
Amplitude
4.5/5 · 2,100 G2 reviews
  • Best-in-class behavioral analytics with powerful event segmentation, funnel analysis, and retention charts that go far deeper than Google Analytics
  • Generous free Starter plan with up to 50,000 MTUs — enough for many early-stage startups to use without paying
  • AI-powered natural language querying (Ask Amplitude) enables non-technical PMs and stakeholders to get insights without writing queries
Full side-by-side comparison: Wrike vs Amplitude

You leave behind

  • Kanban boards
  • Gantt charts
  • time tracking

Migration Steps

1

Audit and export your current workspace

Before touching Amplitude, document what lives in Wrike: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any custom fields and workflow automations that your team relies on daily.

2

Set up your Amplitude workspace

Create your Amplitude workspace and replicate your project structure using tasks and projects. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.

3

Map your workflow equivalents

Find the closest Amplitude equivalent for each Wrike feature your team relies on. projects and tasks in Wrike maps to tasks and projects in Amplitude. Amplitude supports custom fields — recreate your Wrike field schema here first. Prioritise the critical path: task creation, status tracking, and assignment.

4

Import your data

Amplitude supports CSV import for tasks and projects and has 35+ native integrations. After importing, rebuild your key automations — Amplitude's automation engine can replicate most rules you had in Wrike. Start with your most active project rather than importing everything at once.

5

Onboard your team

Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.

6

Run Wrike in parallel for two weeks

Keep Wrike read-only while your team works primarily in Amplitude. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Wrike, archive the workspace and make Amplitude the official home.

Ready to switch?

Read the full Amplitude review for pricing, integrations, and team fit details.

Read Amplitude Review →Compare Wrike vs Amplitude