Migrating from Trello to Amplitude
Amplitude fits startup and scaleup teams best and has a moderate learning curve. If you're moving from Trello, the first week is the hardest — new UI, different terminology, rebuilt automations. This guide compresses that learning curve with a step-by-step migration plan.
At a Glance
- Extremely intuitive drag-and-drop Kanban interface — virtually zero learning curve, new users productive within minutes
- Generous free tier with unlimited cards, unlimited Power-Ups, and up to 10 boards per Workspace
- Butler automation engine is powerful and accessible, allowing no-code workflow automation with rule-based, calendar, and due date triggers
- Best-in-class behavioral analytics with powerful event segmentation, funnel analysis, and retention charts that go far deeper than Google Analytics
- Generous free Starter plan with up to 50,000 MTUs — enough for many early-stage startups to use without paying
- AI-powered natural language querying (Ask Amplitude) enables non-technical PMs and stakeholders to get insights without writing queries
You leave behind
- −Kanban boards
- −mobile app
Migration Steps
Audit and export your current workspace
Before touching Amplitude, document what lives in Trello: projects and tasks, custom fields, automations, integrations, and team permissions. Export a full CSV backup — most tools support this from Settings → Export. Pay particular attention to any custom fields and workflow automations that your team relies on daily.
Set up your Amplitude workspace
Create your Amplitude workspace and replicate your project structure using tasks and projects. Start with the free tier — it covers the core workflow before you commit to a paid plan. Run with a single pilot team before migrating everyone.
Map your workflow equivalents
Find the closest Amplitude equivalent for each Trello feature your team relies on. projects and tasks in Trello maps to tasks and projects in Amplitude. Amplitude supports custom fields — recreate your Trello field schema here first. Prioritise the critical path: task creation, status tracking, and assignment.
Import your data
Amplitude supports CSV import for tasks and projects and has 35+ native integrations. After importing, rebuild your key automations — Amplitude's automation engine can replicate most rules you had in Trello. Start with your most active project rather than importing everything at once.
Onboard your team
Run a 30-minute walkthrough covering the daily workflow: how to create tasks and projects, update status, and find your board. Expect a moderate ramp — most engineers and PMs hit their stride within a week. The biggest adjustment is usually the project hierarchy.
Run Trello in parallel for two weeks
Keep Trello read-only while your team works primarily in Amplitude. This reduces risk and lets people reference historical context — old decisions, archived tickets, past sprint data — without slowing the migration. After two weeks with no new work going into Trello, archive the workspace and make Amplitude the official home.
Ready to switch?
Read the full Amplitude review for pricing, integrations, and team fit details.