ToolStack

Wrike vs Loom

Side-by-side comparison · Updated 2026-03-30

Our VerdictLoom wins overall

On G2 data, Loom comes out ahead (4.7 vs Wrike's 4.2). But Wrike wins on price — so read the breakdown before deciding.

Choose Wrike if…

Choose Wrike if your team focuses on cross functional project management and marketing campaign management and fits a scaleup, enterprise profile. Starting at $9.8/user/mo/user/mo with a free tier. Extremely versatile work management platform — supports Gantt, Kanban, table, calendar, and workload views in a single workspace

Choose Loom if…

Choose Loom if your team focuses on async standups and product walkthroughs and fits a freelancer, startup profile. Starting at $12.5/user/mo/user/mo with a free tier. Fastest way to communicate complex ideas asynchronously — record screen + camera in seconds with zero setup

Wrike
by Citrix
4.2
out of 5 · 5k+ G2 reviews
Visit Wrike ↗
Loom
by Atlassian
4.7
out of 5 · 3k+ G2 reviews
Visit Loom ↗

Feature Comparison

FeatureWrikeLoom
Category
work_management
async_video
G2 Score
4.2 / 5.0
4.7 / 5.0Better
G2 Reviews
4500
2600
Free Tier
Starting Price
$9.8/user/moBetter
$12.5/user/mo
Mobile App
AI Features
API Access
SSO / SAML
SOC 2
Learning Curve
moderate
easy
Platforms
web, mac, windows, ios, android
web, mac, windows, ios, android, chrome_extension

Pros & Cons

Wrike

Pros
✓ Extremely versatile work management platform — supports Gantt, Kanban, table, calendar, and workload views in a single workspace
✓ Powerful resource management and workload balancing with real-time capacity insights (Business plan and above)
✓ Built-in proofing and approval workflows for creative assets — images, videos, PDFs — making it ideal for marketing and creative teams
✓ Strong cross-tagging system allows tasks to live in multiple projects simultaneously without duplication
Cons
✗ Interface can feel overwhelming for new users — the nested folder/project/task hierarchy has a steeper onboarding curve than tools like Asana or Monday.com
✗ Free tier is very limited (5 users only) and most useful features are locked behind Business or Enterprise plans
✗ Lacks native sprint planning and Scrum-specific features — not ideal for engineering-focused agile teams

Loom

Pros
✓ Fastest way to communicate complex ideas asynchronously — record screen + camera in seconds with zero setup
✓ Loom AI automatically generates titles, summaries, chapters, and action items, saving significant post-recording effort
✓ Extremely low learning curve — even non-technical stakeholders adopt it instantly, making it ideal for cross-functional PM communication
✓ Deep Atlassian ecosystem integration (Jira, Confluence) since acquisition, embedding videos directly in project documentation
Cons
✗ Free tier is heavily limited — 25 videos max and 5-minute duration cap forces early upgrade for active users
✗ Video editing capabilities are basic — trimming and stitching only, no advanced editing features compared to dedicated video tools
✗ No native project management features — purely a communication layer that must pair with other PM tools

Frequently Asked Questions

It depends on your needs. Wrike scores 4.2/5 on G2, while Loom scores 4.7/5. Wrike is better for cross_functional_project_management and marketing_campaign_management, while Loom excels at async_standups and product_walkthroughs.
Wrike starts at $9.8/user/mo per user/month with a free tier. Loom starts at $12.5/user/mo per user/month with a free tier.
Wrike supports 400 integrations, while Loom supports 100.
Full Wrike Review →Full Loom Review →
Data verified 2026-03-30. Some links may be affiliate links — see disclosure.